Digital Updraft

🧭 Digital Updraft is a legacy-driven creative studio that architects modular web ecosystems for regional brands, directories, and story-rich platforms.

With deep expertise in web design, SEO, and social media strategy, we build digital frameworks that elevate local voices, celebrate cultural heritage, and drive lasting growth—online and off.

Whether you're a small business, nonprofit, or community publisher, we help you craft infrastructure that endures, adapts, and resonates with purpose.

As the media company behind America's Neighborhood and the Shorefun Network, Digital Updraft LLC powers a vibrant constellation of regional websites and newsletters that bring New Jersey’s coastal stories, history, and tourism to life. Through community-first publishing platforms, we amplify everyday voices, spotlight local businesses, and preserve the spirit of the Jersey Shore—one story at a time.

🛠️ Core Services

Web Design & Development

Custom WordPress Multisite builds, contributor-friendly layouts, mobile optimization, and legacy-ready architecture.

SEO Strategy

Keyword mapping, metadata refinement, local SEO, and content optimization tailored to regional relevance.

Social Media Management

Seasonal campaigns, folklore-infused storytelling, and automated scheduling across platforms.

Brand Ecosystem Consulting

Domain strategy, naming conventions, logo refinement, and modular branding for subdirectories and seasonal overlays.

Contributor Onboarding & Workflow Design

Accessible submission forms, storytelling prompts, and editorial guidelines that empower citizen creators.

🌊 Shorefun Media: The Story Engine

Shorefun Media is the content and community arm of Digital Updraft—curating local stories, seasonal guides, and advertiser-friendly placements across platforms like Shorefun.com, Sandy Hook Region, Atlantic City Region, Cape May Region and NJ Coastal Heritage.

It’s where folklore meets functionality, and where every directory becomes a stage for local pride.

Get in Touch

We'd love to hear from you! Reach out to share your stories or ask questions.